How to Sell on Amazon USA from Latin America (2026 Guide)

A 2026 guide for Latin American manufacturers on how to sell on Amazon USA: accepted countries, getting paid, the US LLC question, trademarks and Brand Registry, FDA and CPSC compliance, costs and a realistic timeline to your first sale.

Launch from Latin America · Guide 1 of 5Updated October 2026·22 min read·By Amplifyr MarketingLeer en español →
The short answer

Yes, a company based in Mexico, Argentina, Brazil, Colombia, Chile, Peru or any of 17 Latin American countries can sell on Amazon USA from Latin America directly, with no US entity required. You need a Professional account ($39.99 a month), a way to receive US dollars, a trademark filed with the USPTO for Brand Registry, GS1 barcodes, and the compliance paperwork for your category. Run in parallel, the first sale is four to five months out, and most of that is production and shipping, not paperwork.

The catches are specific. Only Mexico and Argentina get local-currency payouts from Amazon. Trademarks registered in Argentina, Chile, Colombia or Peru do not count for Brand Registry. And food, cosmetics, children’s products and electronics each carry a US-agency requirement that a foreign factory cannot skip.

17
Latin American countries on Amazon’s accepted-seller list
$39.99
a month for the Professional plan, one account for the US, Mexico, Canada and Brazil
$350
per class to file a US trademark; Brand Registry accepts the pending application
4 to 5
months from decision to first sale when the steps run in parallel

Can a company based in Latin America sell on Amazon.com?

Yes, and Amazon says so in writing. Its “Countries accepted for seller registration” list includes Mexico, Argentina, Brazil, Chile, Colombia, Peru, Uruguay, Paraguay, Bolivia, Ecuador, Costa Rica, Guatemala, Honduras, El Salvador, Nicaragua, Panama and the Dominican Republic, plus Venezuela and most of the Caribbean. Cuba is the only country in the region that is not on it.

Three conditions get you in the door: residency in a listed country, a valid phone number and an internationally chargeable credit card. For the US store you also provide a bank account (more on that below), your tax information and Amazon’s tax interview, which routes a foreign company to Form W-8BEN-E instead of a W-9. Amazon’s Spanish-language guide for the region puts it plainly: you do not need a US business entity or a US bank account to expand into the US.

Identity verification is a selfie with your government ID or a video call, scheduled or on the spot. Have these ready, because a rejected document restarts the clock:

  • Passport or national ID of the account holder (for Brazil, RG or passport)
  • Business license or company registration
  • Proof of business address, in Latin America or the US
  • A bank or credit card statement as proof of address
  • Tax information for the W-8BEN-E interview
  • A bank account Amazon can pay, or a participating payment provider account

Open the Professional plan ($39.99 a month plus selling fees) as a unified North America and Brazil account, which lets you list in the US, Mexico, Canada and Brazil under one login and never pay more than the $39.99 equivalent across the merged stores. The Individual plan ($0.99 per item) is built for occasional sellers: no advertising, and Amazon’s new-seller incentives require Professional, so it is not a real option for a brand. One quirk to know: Amazon phone support is not offered to sellers in Argentina, Bolivia, El Salvador and Honduras; you get email and chat.

Do you need a US LLC to sell on Amazon USA?

No, and most Mexican and Argentine manufacturers should start without one. Amazon does not require it, Amazon Mexico’s own FAQ says a persona moral can sell on Amazon.com without a US company, and the paperwork of a foreign-owned LLC is real. A US LLC earns its keep when one of six things applies to you.

You need a US entity if…WhySource of the rule
You want a US bank accountUS business banks built for founders abroad (Mercury, Relay) open accounts only for US-formed companies with an EIN; both accept non-US owners from Mexico, Argentina, Brazil, Colombia, Chile and PeruMercury and Relay eligibility pages
You sell food or beveragesThe FSVP importer of record must be the US owner or consignee of the food, or a US agent who signs for that role; a foreign factory cannot be its own FSVP importerFDA, 21 CFR Part 1 Subpart L
You sell textiles or apparelThe FTC issues RN numbers only to US businesses; without one, every label must carry your full company nameFTC Textile and Wool Acts guidance
You sell electronicsThe responsible party on an FCC Supplier’s Declaration of Conformity must be located in the United StatesFCC equipment authorization rules
You want inventory backAmazon cannot return FBA inventory to an address outside the US; removals need a US address, yours or a 3PL’sAmazon FBA import rules
You plan to sell to US retailers laterBuyers, distributors and insurers deal with a US entity far more easily; a clean US company is also the asset a buyer acquires if you ever sell the brandOperator experience

The cost is modest. Wyoming charges $100 to form an LLC and $60 a year for the annual report; Delaware charges $110 to form and a flat $400 annual tax due every June 1. Add a registered agent, priced by the provider, and an EIN, which is free but which a company with no US principal place of business obtains by phone or fax rather than online (fax takes about four business days).

Two compliance facts changed in 2026 and matter here. First, the Corporate Transparency Act’s beneficial-ownership report is gone for US-formed companies: FinCEN’s final rule, effective August 14, 2026, permanently exempts them. Second, what did not change: a foreign-owned single-member LLC still files Form 5472 with a pro forma Form 1120 every year, and the penalty for missing it is $25,000 per filing. Budget a US bookkeeper from day one.

Sell as your home company
You are in Mexico or Argentina (Amazon pays your local bank), your product is not food, textiles or electronics, your forwarder or broker handles the import as non-resident importer, and you are testing the channel before committing a container.
Form a US LLC first
You are in Brazil, Colombia, Chile, Peru or Central America and want dollar payouts without a payment provider’s spread, you sell food (FSVP importer), textiles or electronics (RN, FCC), or you intend to add US retail and want the brand to sit in a sellable US entity.
Either works
Mexican or Argentine makers of shelf-stable, non-regulated goods who already export to US customers. Start as the home company, form the LLC when the first retail or wholesale conversation begins.
General goods

Textile labels need fiber content, country of origin and a manufacturer identity. An RN number is the easy identity, but the FTC does not issue RNs to businesses outside the US, so a foreign maker either prints its full company name on every label or uses the RN of its US importer. Electronics face the same shape of rule: a US-located responsible party on the FCC declaration. Both are reasons a US LLC pays for itself in these categories.

How do you get paid from Amazon.com in Latin America?

This is where the region splits in two. Amazon’s rule is that your bank account must sit in a country supported by Amazon Currency Converter for Sellers (ACCS), or be issued by a payment service provider in Amazon’s program. ACCS supports exactly two Latin American countries: Mexico (pesos, flat 1.5%) and Argentina (pesos, flat 2.5%). Disbursements arrive in the local currency, on average two to five business days after Amazon initiates them; the first payment after you add or change a bank account can be held up to 14 days, and every bank-detail change carries a three-day security hold.

Everyone else, including Brazil, Chile, Colombia, Peru, Uruguay and all of Central America, uses one of two routes. Route one is a participating payment service provider: Payoneer is the one Amazon Brazil itself recommends, and its receiving accounts are free to receive marketplace payouts, with a 1.2% to 4% fee when you withdraw to a local bank with currency conversion. Route two is a US bank account owned by a US LLC, where Amazon pays in dollars with no conversion fee, and you decide when and how to move money home.

What it costs to bring home $100,000 of Amazon.com proceeds, by route

Published fee rates as of October 2026. Your bank’s wire and exchange fees come on top of every route.

$0$1,000$2,000$3,000$4,000 ACCS to Mexico (MXN), 1.5% ACCS to Argentina (ARS), 2.5% Payoneer, with conversion US bank via a US LLC $1,500 $2,500 $1,200 to $4,000 (1.2% to 4%) $0 at Amazon you pay your own bank’s FX and wire fees when you repatriate
Amazon Currency Converter, Mexico Amazon Currency Converter, Argentina Participating payment provider US bank account

Sources: Amazon Seller Central help pages on ACCS supported countries and fees, Payoneer pricing (January 2026). Exchange-control rules in your home country are a question for your bank and accountant, not for Amazon.

A third tool sits in between: Amazon Seller Wallet, a free account that holds your dollars inside Amazon until you choose to convert. Sellers established in almost every Latin American country can open one, and it can pay out to a payment provider’s account. Its direct bank transfers in the region, though, reach Mexico only. Treat it as a holding tank for timing your conversions, not as a payout route on its own.

Have the product and the factory, and want to know if it pencils out on Amazon US? Ask for a feasibility read: we size the category, model your landed margin and tell you whether to launch.

Request a feasibility read →

What taxes apply when you sell on Amazon USA from abroad?

Sales tax is the easy part. Amazon is the marketplace facilitator, so it calculates, collects and remits US sales tax in every state that has one (all of them had marketplace laws in force by January 1, 2023), and that applies to foreign sellers shipping from abroad. You never register for state sales tax to sell through Amazon. Amazon does not, however, file any income or gross receipts tax for you.

Federal income tax is the part to put in front of an advisor before the first container ships. Amazon warns in its own FBA rules that holding inventory in the US “may” create US tax liability. The technical question is whether your activity is a US trade or business with effectively connected income, which a foreign corporation reports on Form 1120-F, and whether a tax treaty narrows that exposure. The United States has income tax treaties in force with Mexico, Chile (since December 19, 2023) and Venezuela. It has none with Argentina, Brazil, Colombia, Peru, Uruguay, Ecuador, Costa Rica, Panama or the Dominican Republic.

Two housekeeping items. Your W-8BEN-E expires on December 31 of the third year after you give it to Amazon, and an expired form suspends your selling privileges until you redo the interview. And Amazon’s statements and invoices are issued in dollars, the store’s functional currency, whatever currency you are paid in; your local accountant works from those.

What changes by country?

Four rules decide how hard your path is: whether Amazon can pay your local bank, whether your home trademark office counts for Brand Registry, whether a US tax treaty exists, and what additional tariff your goods carry at the US border. The table collects all four for the region as of October 14, 2026.

CountrySeller registrationLocal-currency payout from AmazonHome trademark accepted by Brand RegistryUS income tax treatyAdditional US tariff (Section 301, as of Oct 14, 2026)
MexicoYesYes, MXN at 1.5% (ACCS or Seller Wallet)Yes (IMPI)Yes10% on non-USMCA goods; USMCA-qualifying goods exempt
ArgentinaYesYes, ARS at 2.5%No, file in the USNo10%
BrazilYesNo, provider or US bankYes (INPI)No12.5%, plus a separate 25% Section 301 duty on non-exempt goods
ChileYesNo, provider or US bankNo, file in the USYes (since Dec 2023)12.5%
ColombiaYesNo, provider or US bankNo, file in the USNo12.5%
PeruYesNo, provider or US bankNo, file in the USNo12.5%
UruguayYesNo, provider or US bankNo, file in the USNo12.5%
EcuadorYesNo, provider or US bankNo, file in the USNo10%
Costa RicaYesNo, provider or US bankNo, file in the USNo12.5%
GuatemalaYesNo, provider or US bankNo, file in the USNo10%
HondurasYesNo, provider or US bankNo, file in the USNo10%
El SalvadorYesNo, provider or US bankNo, file in the USNo10%
NicaraguaYesNo, provider or US bankNo, file in the USNo12.5%
Dominican RepublicYesNo, provider or US bankNo, file in the USNo12.5%
PanamaYesNo, provider or US bankNo, file in the USNoNot named in the July 2026 notice; confirm with your broker
ParaguayYesNo, provider or US bankNo, file in the USNoNot among the 60 economies listed; confirm with your broker
BoliviaYesNo, provider or US bankNo, file in the USNoNot named in the July 2026 notice; confirm with your broker
As of October 14, 2026

The tariff column is the additional Section 301 duty the US applied from July 24, 2026, on top of the normal (MFN) rate, after the Supreme Court struck down the earlier IEEPA tariffs on February 20, 2026 and a 10% Section 122 stopgap expired on July 24. Several agricultural and food lines are exempt by HTS code, USMCA-qualifying Mexican goods are exempt, and a court challenge was argued on September 30, 2026. Treat every rate as a snapshot and have your broker confirm the line for your product before you price it. Guide 2 in this series works the duty into the margin math.

How do you protect your brand on Amazon: trademark, Brand Registry, barcodes?

Brand Registry is the gate to everything that makes a brand a brand on Amazon: A+ Content, a Brand Store, Sponsored Brands ads, Brand Analytics, Vine reviews and the tools that remove hijackers. It requires a registered or pending trademark in an office Amazon accepts, and the office list is the trap for this region. Amazon accepts marks from 23 offices, and in Latin America only two qualify: Mexico’s IMPI and Brazil’s INPI. A mark registered in Argentina, Chile, Colombia or Peru does nothing for you on Amazon.com.

The fix is to file in the United States, and to file in week one. The USPTO base fee is $350 per class, with a $100 surcharge per class for an incomplete application and $200 per class for free-form descriptions instead of the ID Manual. Current pendency is about 4.3 months to a first office action and about 10 months to registration (add roughly four months for an intent-to-use filing after the Statement of Use). None of that waiting matters for Brand Registry: Amazon enrolls you on the pending application. Use Amazon’s IP Accelerator and a vetted firm files the US application for no more than $700 plus government fees, and the pending filing is recognized faster. Our Brand Registry setup guide walks through the enrollment screens.

Two requirements catch exporters: the mark must be a word mark, or a design mark that contains words (a logo alone is not accepted for initial enrollment), and the brand name must be permanently printed on the product or its packaging. Amazon verifies ownership by sending a code to the attorney of record, who has 10 days to return it, so brief your lawyer. Once one office’s mark is approved, you hold a global Brand Registry account for every Amazon store.

Barcodes are simpler but strict. Buy GTINs from GS1 only: a single GTIN costs $30 with no renewal, a 10-GTIN company prefix costs $250 plus $50 a year, 100 GTINs cost $750 plus $150 a year. Amazon checks every UPC and EAN against the GS1 database and removes listings whose code does not match the GS1 record, so the licensee and brand on file must line up with your listing. Barcodes licensed from GS1 Mexico, GS1 Argentina, GS1 Brasil or GS1 Colombia are EAN-13 codes in the same global registry and are accepted. Grocery listings must carry the manufacturer’s own UPC, no exceptions.

  1. File the US trademark week 1Word mark, USPTO, through IP Accelerator if you want Brand Registry inside a few weeks. Pick the right class (packaged foods usually fall in class 29 or 30, beverages 32, cosmetics 3, leather goods 18, apparel 25).
  2. License your GTINs from GS1 week 1One prefix sized for every flavor, size and pack count you will ever list, in the brand’s name.
  3. Open the Professional account and clear verification weeks 1 to 3Unified North America account, tax interview, bank or payment provider, with the documents in the checklist above.
  4. Enroll in Brand Registry with the pending application weeks 3 to 6Then build the Brand Store and A+ Content before inventory lands, so the listing is complete on day one.
  5. Start the incentive clocks on purpose at listingBrand Registry within six months of your first ASIN, first FBA shipment received within 90 days of listing, first campaign and coupon within 90 days.

What compliance applies to your product category?

Amazon dropped category-level gating for Grocery, Beauty, Baby and Toys; approvals now happen at the ASIN or brand level, and you will know because the “Apply to sell” button appears. What has not relaxed is US federal law, which is enforced at the border by customs and inside Amazon by document requests. The table is the minimum for the categories Latin American exporters actually ship.

CategoryUS requirementWho must be in the USWhat Amazon may ask for
Food and beverageFDA food facility registration (renewal window October 1 to December 31 of even years, so now through December 31, 2026); prior notice for every shipment (8 hours before an ocean arrival, 4 air or rail, 2 road); FSVP importer on record; English labels; FSMA 204 traceability not enforced before July 20, 2028A US agent for the facility; a US owner, consignee or agent as FSVP importerExpiration date on every unit, label images, and regulatory approval behind any organic, kosher, gluten-free or allergen-free claim
Cosmetics and personal careMoCRA facility registration (renew every two years) and product listing (update yearly); no FDA fee; small-business exemption under $1M in US cosmetic sales, except eye-area, injected, internal-use or long-wear productsA US agent for a foreign facilityIngredient lists and labels; FDA issues no compliance certificate, so do not expect one
Toys and children’s productsChildren’s Product Certificate based on tests from a CPSC-accepted lab (toys to ASTM F963-23), tracking label, and since July 8, 2026 electronic filing of the certificate data with customs at entryThe importer certifies; the eFiling runs through your US brokerTest report issued within the previous 12 months, the CPC, and a $1 million certificate of insurance; toy documents now go through an Amazon-authorized testing provider
Other consumer goodsGeneral Certificate of Conformity where a CPSC rule applies (no third-party test required unless the rule says so); California Proposition 65 warnings for listed chemicalsThe importerGCC or lab report on request
ElectronicsFCC Certification through a recognized TCB for transmitters; Supplier’s Declaration of Conformity for digital-only devices; lithium batteries trigger dangerous-goods reviewThe SDoC responsible partyFCC marking and test reports
Textiles, apparel, leatherFTC label with fiber content, country of origin and manufacturer identity; customs country-of-origin marking in English, conspicuous and permanent, on every imported articleAn RN number holder, if you use an RN instead of the company nameLabel photos
Food and beverage

The FDA renewal window is open right now, October 1 to December 31, 2026. A foreign facility that does not renew is treated as unregistered, and an unregistered facility’s food can be held at the port. Register or renew with a US agent and a DUNS number before your first container is booked, and build the prior-notice step into the forwarder’s checklist: for ocean cargo it has to be confirmed at least eight hours before arrival, and it can be filed up to 30 days ahead through your broker. Our Whole Foods and Amazon guide covers the grocery side of the marketplace once you are live.

General goods

Since July 8, 2026, regulated consumer products need their certificate data (product, rules cited, manufacture date and place, test date, lab, contact) filed electronically with US customs at the time of entry. Give your broker that data with the commercial invoice, not after the container lands. And expect Amazon to ask for the same documents in a non-editable PDF when you list; keep them in a shared folder with the lab.

What does it cost and how long does it take?

The paperwork is cheap next to the inventory. Everything a factory pays to become an Amazon.com brand owner, before a single unit ships, fits under a few thousand dollars; the container, the listing creative and the launch advertising are the real budget, and Guide 2 and Guide 4 in this series price those.

ItemCostNotes
Professional selling plan$39.99 a monthOne merged North America account
US trademark$350 per class, plus up to $700 attorney fee via IP Accelerator$100 per class for an incomplete application, $200 per class for free-form descriptions
GS1 barcodes$30 for one GTIN; $250 plus $50 a year for a 10-GTIN prefixBuy from GS1 only; Amazon checks the registry
US LLC (optional)Wyoming $100 plus $60 a year; Delaware $110 plus $400 a yearPlus a registered agent and a yearly Form 5472 filing
FDA US agent (food, cosmetics)Priced by the agentFDA itself charges nothing for registration or listing
Lab testing (children’s products, electronics)Priced by the labCPSC-accepted lab for the CPC; FCC-recognized TCB for transmitters
Listing creativeFixed fee per productSeven listing images, A+ Content, Brand Store, built before launch
Inventory, freight, dutyThe bulk of the budgetPrice the whole waterfall before you lock a pack size
Launch advertisingAbout 30% of sales in the first monthsFalls toward 8 to 10% by month twelve with reviews and subscribers

The launch calendar when every step runs in parallel

Weeks from the decision to go. The trademark registration arrives around month ten, but Brand Registry works from the filing, so it never gates the first sale.

week 04812162024 US trademark GS1 barcodes Seller account Payout setup Compliance Listing creative Production Ocean, customs, FBA First sale filed week 1, Brand Registry from the filing, registration about month 10 week 17 to 20
Setup you control Regulatory Creative and launch Factory Trademark and logistics

Durations are Amplifyr’s planning figures from launches we have run, combined with published USPTO pendency (about 4.3 months to first action, about 10 months to registration). Ocean transit depends on your port; see Guide 4.

The path above compresses to four to five months because nothing waits for the trademark. The slow items are yours: a factory that needs eight weeks for a first run, a packaging supplier with a long lead time on printed film, or a lab test that comes back with a failed element. Start those the same week you file.

What incentives does Amazon give new brands in 2026?

As of October 2026

Amazon’s New Seller Incentives apply to Professional sellers whose first buyable ASIN was listed in the US from March 2026 onward, with a benefit year that runs to February 28, 2027. The headline is the New Brand Bonus: a $52,500 referral-fee credit, paid as 10% back on your first $50,000 of branded sales and 5% on the next $950,000, if you enroll in Brand Registry before or within six months of that first ASIN and you are the brand’s first owner in Brand Registry. Around it sit $200 in Vine credits, $100 or $200 in inbound shipping credits, $400 against the FBA inbound placement fee, up to $1,000 in advertising credits for matching spend, $50 in coupon credits, and a 365-day exemption from the low-inventory and storage utilization fees. The program is open to foreign sellers and runs separately in the Mexico and Brazil stores.

The clocks inside the program are the useful part. First FBA shipment received within 90 days of listing, first Sponsored Products campaign within 90 days, Vine within 90 days of brand eligibility: each is a deadline that happens to match a good launch plan. Build your calendar around them and the credits fund a meaningful share of a first-year ad budget. Our product launch playbook sequences the first 90 days.

What a launch from zero looks like when it works

$0 to $104,528 a month in 15 months

An organic iced tea brand launched on Amazon.com with Amplifyr running listings, advertising, creative and inventory together. It crossed six figures a month in month fifteen, at about 10% TACoS with more than 60% of sales organic and 786 Subscribe and Save subscribers. Heavy, low-priced consumables are the hardest Amazon math there is, and the same plan structure applies to a factory brand shipping from Latin America. Read the case study.

$104.5K
month 15 revenue
~10%
TACoS at scale
60%+
organic sales
786
Subscribe and Save subscribers

If you are weighing whether to run this yourself or with a partner, our comparison of full-service Amazon agency scope and our guide to what an Amazon agency costs set the market context. For a one-off question before you commit, an advisory session starts from $450.

How Amplifyr works with manufacturers

Four steps, and each one earns the next

  1. Feasibility readFixed fee, credited to the launch plan. Category size and seasonality, competitor revenue estimates, pack and price architecture around Amazon’s fee thresholds, target landed cost, and a clear go or no-go.
  2. Launch planMarket share by competitor, SKU plan, an 18-month budget and timeline. Credited against the build when you sign.
  3. Launch buildFixed fee per product: account setup, titles and bullets, seven listing images, A+ Content and a Brand Store, live before your first container lands.
  4. Management10% of Amazon revenue under $50K a month (minimum $2,500), 7% from $50K (minimum $5,000), 5% above $100K, month to month. Includes the Helm dashboard.

Founder-run. You talk to the person who runs your account, and we take on a few brands at a time.

Frequently asked questions

Can I sell on Amazon USA without a US company?
Yes. Amazon accepts seller registrations from every Latin American country except Cuba, and states plainly that you do not need a US business entity or US bank account to sell in the US store. A US LLC earns its state fees ($60 to $400 a year plus a registered agent) when you need a US bank account for payouts, a US importer of record for food under FSVP, an FTC RN number for textiles, or a US responsible party for electronics.
Which Latin American countries can get Amazon payouts in local currency?
Only two. Amazon Currency Converter for Sellers pays out to bank accounts in Mexico (pesos, flat 1.5%) and Argentina (pesos, flat 2.5%). Sellers in Brazil, Chile, Colombia, Peru, Central America and the Caribbean use a participating payment service provider such as Payoneer, or a US bank account owned by a US entity, and convert on their own terms.
Does a trademark registered in my country work for Amazon Brand Registry?
It depends on the office. Brand Registry accepts registered or pending trademarks from 23 offices, and in Latin America that means Mexico (IMPI) and Brazil (INPI) only. A mark registered in Argentina, Chile, Colombia or Peru is not accepted, so file a US application with the USPTO ($350 per class, about 10 months to registration) and enroll with the pending application; Amazon does not wait for registration.
How long does it take to start selling on Amazon USA from Latin America?
Plan on four to five months from decision to first sale if you run the steps in parallel: trademark filing, GS1 barcodes and the seller account in week one, compliance registrations and listing creative in weeks two to eight, production in weeks four to twelve, then ocean freight, customs and FBA receiving. The trademark registration itself takes about ten months but does not gate the first sale.
Do I have to register with the FDA to sell food on Amazon USA?
Yes. A foreign food facility must be registered with the FDA and name a US agent, renewing in the October 1 to December 31 window of every even year, including 2026. Each shipment needs prior notice (at least 8 hours before an ocean arrival), and a US-based FSVP importer must be on record. Amazon adds its own rules: English labels and an expiration date on every unit.
What does Amazon charge a new seller in 2026?
The Professional plan is $39.99 a month, plus a referral fee on each sale (typically 8% to 15%, up to 17% in apparel) and FBA fulfillment fees if Amazon ships your orders. New Professional sellers who enroll in Brand Registry can claim Amazon’s New Seller Incentives, worth up to a $52,500 referral-fee credit plus Vine, inbound and advertising credits, as of October 2026.

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